As I have searched for inspiration in my creative endeavors I have often found myself drawing from the natural beauty of my home state of Utah. I have called Cedar City home my entire life thus far and have found my experiences here have not only shaped me as a person, but have also provided a resource to aid in my creative process.
I was drawn to the idea of creating a baby swaddle company because of the significant amount of time I have spent caring for children in various capacities throughout my life. I wanted to create swaddles that I would personally use for my future children; that balanced good design and functional, comfortable fabric. The branding and patterns for this company are meant to portray the things I love about Utah and bring joy to others who also have memories and experiences here.